Posts Tagged ‘propaganda techniques’

Three Propaganda Techniques: Review Quiz

Wednesday, March 25th, 2015

Watch the video on YouTube and make Cornell notes in your English Reading Journal:


When you have finished, complete the quiz by copying the URL below into your address bar:



Using PROPAGANDA TECHNIQUES in advertising

Tuesday, March 24th, 2015



Plain Folks as an Advertising Technique


Glittering Generalities in Campaign advertisements


Other Propaganda Techniques used in Advertising




In this TV commercial, a famous sportsperson (Lebron James) is used. Is this an example of testimonial or transfer?


Finally, remember emotive appeal. How does this commercial use pathos and ethos to connect with the target audience?



photo credit: <a href=””>net_efekt</a> via <a href=””>photopin</a> <a href=””>cc</a>